Entries Tagged 'Contemplate This!' ↓

Internet Marketing Tribes

Tribal Internet Marketing

A few days ago, Darren Rowse (Pro Blogger), Chris Brogan (Trust Agents), Sonia Simone and Brian Clark (both Copyblogger) launched a new membership site called “The Third Tribe”. You’ve probably heard of it, since it made something of a splash.

This post is not another Third Tribe rant. Others have already done that better than I ever could. If you take just one thing from this post, let it be this: Go to Griz’s Third Tribe review and read it. It makes a more than excellent case and is very much worth reading.

If you take another thing from this post, then it’s a clearer and less biased overview of Internet marketing “tribes” that follows below:

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twittollower: A Lesson in Marketing and Product Pricing

twittollower lessons

If you’re on a few Internet marketing mailing lists, you’ve no doubt received plenty of messages endorsing twittollower, a new twitter automation service. twittollower is not unique in what it does: Programs like Hummingbird, tweetadder and many, many more have been around for quite a long time already. But twittollower is unique in the way it’s being marketed and it’s at the same time amusing and fascinating.

Let’s have a look at what twitter automation does in general and what sets twittollower apart. Oh, and in case you’re already rolling your eyes because you can’t take another endorsement for this service: Don’t worry, this is definitely not an endorsement.

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Gary Vaynerchuk Doesn’t Like Internet Marketers

Make no mistake: I love this guy.

Here’s how this works:

Step 1: You watch the video below, in which Gary Vaynerchuk says a lot of awesome things, then makes a huge blunder and then says some more awesome things.

Step 2: Watch the next video, below the first one, where I rant about how incredibly wrong Gary was with his statements about Internet marketing.

Step 3: Read the few paragraphs at the end, where I elaborate on some essential points.

GO

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Content is Not King

Fiddy says Content ain't King

I have read so many posts on the subject of “Content is King” lately, that I feel I need to chime in on this. Now, don’t worry, RQR will never turn into a “blogging about blogging” blog. Stuff like this will remain the exception and I’ll usually leave it to the blogging-bloggers.

For today, though, I want to shed some much-needed light on the “Content is King” theme. And yes, I’ll also explain why the hell I have a picture of 50 cent up there.

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Automation Software: When to Use it and When to Avoid It

Automatic Submission Bot

Automation software for Internet marketing purposes: It’s all the rage right now, and has been for quite a while. There are numerous offers for programs that will automate all kinds of tasks from distributing articles, videos or bookmarks to completely creating or re-writing content (shudder). Look at a few discussion threads about automation software in a forum and you’ll quickly realize that bots are at the centre of many a heated debate. Some say that automation is all rubbish and never really works like it should and others swear by it.

In this article, I introduce three concepts that are essential to understanding the use and misuse of automation bots.

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List Marketing is Dead! (Says Frank Kern)

Frank Kern's State of the Internet Address

List marketing, a long-time darling of many Internet marketers, may be coming to an end. And it’s not just me saying that, it’s Frank Kern!

Actually, he didn’t say that at all, but something he said sparked this idea.

Let’s start at the beginning: I just recently watched Kern’s State of the Internet Address. It’s an almost 40-minute long video in which Kern talks about the past year in Internet marketing and makes some predictions as to what he thinks the coming years will have in store for us. It’s a great video and I absolutely recommend you go and watch it. There are some really simple and at the same time profound nuggets of information in this clip.

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Sniping Grizzlies: On-Page vs. Off-Page SEO

Sniping Grizzlies

What’s more important for ranking in Google, on-page or off-page optimization? On-page optimization is concerned with header tags, page titles and keyword density. Off-page optimization is concerned mainly with links pointing to your site and their anchor-text. You’ve probably encountered many opinions about which is more important. In today’s post, I want to introduce Grizzly Brears, a strong proponent of off-page optimization and George Brown, who’s product called Google Sniper is focused almost entirely around on-page optimization. Let’s see what we can get out of this little showdown.

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Video: One Newbie Mistake I Often Encounter

“I’ve set up my site and submitted it to social bookmarking sites. I’ve written articles with links to it and have done all the on-page SEO stuff, but I’m still not getting a lot of traffic and I’m not making any sales. What am I doing wrong?”

You’ll have encountered this type of question a fair amount of times if you frequent any Internet marketing forums. Since I just saw two prime examples of this question today, I decided to make a video addressing what is most commonly the problem in these cases.

The Duplicate Content Myth

Cloned Content - Cloned SheepOriginal Image by Tony Barros

In the video linked below, Greg Grothaus from Google clears up some misconceptions about duplicate content. You might have seen some general “panic” about duplicate content and the alleged penalty that you receive in search engine listings if you use duplicate content. There are a lot of rumours and wrong ideas floating around on the web, concerning duplicate content. In the video below, you can get some clarification, straight from the horse’s mouth, so to speak:

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The Crucial Difference Between “Tips” and “Instructions”

Lightbulb Tips Image

Notice how almost every get-rich-quick product promises to be a complete, step-by-step guide to take you from wherever you are now to unimaginable riches within the next few days? Ok, sorry for exaggerating a bit, there. But it is quite striking, how many complete instructions and guides are on offer. What I’ve noticed is that many get-rich-quick programs don’t offer much in the way of instructions and guidance. I’m seeing a misconception that needs to be cleared up, here.

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