Wow. Just wow.

That was my first reaction to Perpetual Traffic Formula, or rather the free report, which you can get here and which is the first part of a launch sequence for Ryan Deiss’ next product.

The landing page is really slick and awesome looking and the report itself has great production quality as well. As for the content? Marketing at it’s best.

Read on to see the genius way in which this system is positioned as something new and different in what may well be the most saturated market ever… (video after the break)

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The feared “duplicate content penalty” is a subject that keeps popping up whenever people are discussing SEO, link building and particularly article marketing. I already published a short post on this subject, including a video showing a Google representative stating, in no uncertain terms, that there is no such thing as a duplicate content penalty. In this post, I want to take a different angle and offer a possible explanation for why the myth about the dcp is such a pervasive one.

This post covers the most important basics you need to know about backlinks. Getting backlinks to your web pages is an essential part of search engine optimization (particularly for Google). However, not all backlinks are equal. In this post, I describe the three things that matter most, in terms of backlinks. These three factors are: Amount, value and anchor text.

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We all know that we’re supposed to build links in order to get our pages ranking well in the Google results. But how exactly are we supposed to build those links? Of course, you can simply point every link you place in an article resource box, video description or on a bookmarking site at the same page. But there are some slightly more sophisticated strategies that allow you to get a lot more out of your link building efforts.
In this article and the accompanying videos, you’ll learn the basics about link wheels and link pyramids and I also show you the best (free) tool you can use to keep track of your backlink network.

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What’s more important for ranking in Google, on-page or off-page optimization? On-page optimization is concerned with header tags, page titles and keyword density. Off-page optimization is concerned mainly with links pointing to your site and their anchor-text. You’ve probably encountered many opinions about which is more important. In today’s post, I want to introduce Grizzly Brears, a strong proponent of off-page optimization and George Brown, who’s product called Google Sniper is focused almost entirely around on-page optimization. Let’s see what we can get out of this little showdown.

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Original Image by Tony Barros

In the video linked below, Greg Grothaus from Google clears up some misconceptions about duplicate content. You might have seen some general “panic” about duplicate content and the alleged penalty that you receive in search engine listings if you use duplicate content. There are a lot of rumours and wrong ideas floating around on the web, concerning duplicate content. In the video below, you can get some clarification, straight from the horse’s mouth, so to speak: