content top

Split Testing (RQR Basics)

Split Testing Basics Image

Split-testing, sometimes also called A/B testing, is the process of testing two or more variations of a webpage against each other in order to determine which one performs better. The goal of split testing is simply to find out how to structure your page so that you can get more clicks, more conversions, more sign-ups or whatever else may be the purpose of the site.

Read on for to learn how and what to test.

Incoming search terms for the article:

Read More

(Very) Basic Market Research

Market Research Image

Market research is usually concerned with the demographics of a market, the amount and kind of competition you can expect, evaluation of what type of content and delivery the target demographic responds to etc.

For this article, I want to take the market research down a notch and present you a very simple, very basic research “method” that you should be applying on a regular basis as an online marketer. Especially if you are new to this game.

Incoming search terms for the article:

Read More

SEO Tool: SEO Quake (Video)

SEO Quake Logo

Here’s another video I made after a reader made a suggestion to me. Someone recommended the SEO Quake Firefox plugin and asked me if I could make a video about it. I took some time to play around with the tool and liked it quite a bit. Here’s the video I ended up making:

Incoming search terms for the article:

Read More

Successful Squidoo Lenses: Analysis

Squidoo Analysis

Someone made the suggestion to me to make some tutorials about Squidoo, an interesting article/webpage publishing service that many online marketers use for a bit of article marketing and backlink building. I will be publishing a series of Squidoo tutorials here, shortly. Before that, let’s take a look at some of the top-ranked lenses out there to see what we can learn about making great Squidoo lenses.

Incoming search terms for the article:

Read More
content top