1 In a Million Ecovers is a collection of Photoshop action scripts that help you create all sorts of e-cover graphics for spicing up your landing pages and making product offers more enticing.  In today’s article, I’ve added two videos: The first one shows off how the action scripts work and the second one is about what kind of an effect adding a cover image has on conversion rates.

Video 1: Demonstration

In this video, you’ll see a quick demonstration of how the 1 In a Million Ecovers scripts work and what kind of cover graphics you can create with them.

Video 2: Conversion Rates

Here, I share some of the results I got from testing landing pages with and without e-cover graphics on them. I also share something that can make a big difference to everyone giving away free reports as a lead-magnet.

Conclusion

As I stated in the second video, for me there’s no question about using 1 In a Million Ecovers. It allows me to create several versions of a cover graphic very quickly, that I can then use for some split-testing and website optimization.

And particularly since my tests always showed an increase in conversions from using graphics (albeit sometimes only a small one), it’s something I definitely want to include wherever possible.

Hope you enjoyed this slightly different review style.

Cheers,

WordPress Websites Made Easy is the first free downloadable report made available on RichQuickReview. This is a very easy-to-follow guide on how to build your first website, completely from scratch, even if you’ve never done something like this before and can’t code (hint: neither can I).

Check out this page for more details and the download link!

Obviously, I’m very excited to finally publish this guide and I’d love to get some feedback from you!

Cheers,

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Here it finally is: My extensive Google Sniper review. If you are already involved in Internet marketing, then you have very likely heard of Google Sniper. There is a lot of hype surrounding this program and it was promoted and discussed by many in the make money online business. I have been testing this system for about two months now and in this review, you will get the complete run-down of every feature, every strength and every weakness in Google Sniper.

Overview

The Google Sniper package consists of one main, 99 page manual, eight training videos as well as a document with process maps laid out for you, so you can easily follow the system step-by-step. There’s also a short introduction ebooklet, but it’s pure fluff. You can just ignore it and get started with the manual right away.

The premise of the system is as follows: George Brown says he can teach you how to build simple, small WordPress websites in just a few hours and get them ranked on page one in Google without having to build any backlinks.

So, the idea is that you can do some keyword research, build a site like this in a very short time and then move right on to the next site because you don’t need to do any article writing, backlink building, social bookmarking or anything else like that, once the site is built. A pretty bold claim, to say the least. Of course, these sites ranking on page one for their keywords can then be easily monetized by promoting some kind of affiliate program.

–

Hard Selling

Let me get one thing right out of the way: GSniper is very sales-heavy. Right after the purchase, you’ll encounter two upsells, the first one for $97 and the second one for $77. As per my reviewing guidelines, I didn’t buy or test either, but especially the first one looks really scammy to me. The reason being that it’s a “niche marketing course” that will teach you how to make lots of money online. This begs the question: Isn’t that what the product I just bought is supposed to be?

In addition to this, you are signed up to a $37 monthly membership when you purchase GSniper. If you don’t want to be part of this membership site, you have to opt out of it after the fact. To be fair, the first month is free, which is a good thing. But I’d still rather opt in to something like this than have to opt out of it.
I was only a member for about six weeks, but in that time, I didn’t see anything in the membership section that warranted $37 a month. It was very early on, right after the launch, so maybe things will improve over time.

Finally, the keyword research tool Keyword Elite 2 is promoted/recommended within the Google Sniper course and the membership and download areas contain advertisements and affiliate-promotions.

In short, there will be a lot of product pushed your way once you sign up for GSniper.

–

What’s it About?

As already outlined above, the system will teach you how to build a WordPress powered site in a very specific manner. The final site will only consist of around 5 to 10 pages of content and all of it will be focused on one keyword that you pick beforehand. The site will be promoting one product and one product only (no Adsense ads or multiple products) and the goal is to get this site to rank on page one in the Google results for the targeted keyword and convince as many visitors as possible to buy the promoted product through your affiliate link.

The system covers a wide range of topics starting from how to set up the website and what kind of content to add, how to find the right kind of keywords to target and walking you all the way through the process until you have one completed GSniper site. The detail in the instructions is usually very good and easy to follow. The videos support what’s written in the manual quite well, although some of them are pretty redundant after having read the text.

I particularly liked how much emphasis was put on how to create content, how and where to place affiliate links within your site, and how to test for optimal conversions.

Something I noticed is that the manual often contains a piece of advice followed by something along the lines of “…this is only a guess” or “…not sure but it works for me”. It would have been nice of George Brown had actually run some tests instead of including a bit of guessing and unfounded claims in the ebook. On the other hand, I think it’s great that he is honest about the things he doesn’t know and didn’t test instead of just pretending like they’re all rock-solid facts.

–

Pros and Cons

Google Sniper does many things right and gets some things wrong. Here, I want to lay it all out for you, so you can decide whether this product is worth your money or not.

One thing that needs to be mentioned is this: Yes, it really works.
You can get a simple little WordPress blog listed on page one, getting free traffic and making sales. So, fundamentally, the system works and you can and will make money if you follow through on it.

The greatest strength of the course lies in how the creation of the website is laid out. The manual and the videos give you a very clear idea of what the final website should look like and what it should contain. There’s also a lot of thought put into what kind of theme you should use and what kind of story you should tell about yourself on the website, all carefully tailored towards getting more sales.

One part where George completely drops the ball, however, is when it comes to choosing a product to promote. There is no really useful information about what criteria to choose products by and the video on this subject consist of George browsing CBengine, seemingly at random, and basically saying: Pick a ClickBank product with high gravity. I bet you couldn’t have guessed that by yourself.

Another little issues comes up with the keyword research component: Finding the right keyword is absolutely essential for making this system work. You have to find a very particular kind of keyword if you want to stand any chance at all of getting a page ranked for it without any backlinks.

Google Sniper contains detailed information on what kind of traffic volume, number of competing pages and criteria in the pages already ranking for the keyword to look for. You will also be presented with three suggestions for picking keywords:

1. Find a keyword using the free Google Keyword tool and spreadsheets.
   This method is free but requires quite a bit of work with copying data into spreadsheets and manually sorting and filtering it.
2. Find a keyword using Keyword Elite 2.
   Makes it a lot easier to find good keywords, filter them and analyze the competition for each one of them, but the program is quite costly.
3. Simply use the product name as your keyword.

The third method, using the product’s name as your keyword, is presented as the quickest and easiest way to pick a good keyword. It’s true that a product name is generally a good keyword since people who search of a product name already know what they want and are quite likely to buy.

But, and this is a big BUT, in combination with the product selection advice from before, this becomes absolutely terrible advice for Google Sniper sites. Why? Because you can bet that for any ClickBank product with a high gravity, there will be tons of marketers out there, targeting the product name and building search engine optimized sites, creating backlinks to them, bookmarking them and so on. In this kind of environment, a Sniper site with zero backlinks doesn’t stand a chance to get a permanent listing on page one.

–

What You Need to Know

I realize that I’ve been very critical of this product so far. It remains, however, that the system fundamentally works and that you can make money using it. I don’t mean to bash this product or George Brown in any way.

There are two things you absolutely need to know if you decide to try Google Sniper and these things are:

1. Finding the right keyword is the most important part.
   Needless to say, you won’t be able to rank for highly competitive keywords with a zero-backlink site. Therefore, it’s absolutely essential that you find the right kind of keyword: A keyword that gets a good amount of traffic, consisting of potential buyers, but that has the kind of profile that will still enable a Sniper site to be listed in the top spots in a Google search.
   Since using product names won’t work for very popular products, you either need a way to find ClickBank products (or other products) that can get good sales, but that you can still compete for, or you need to do the keyword research. And be warned: Finding a keyword that matches all the criteria outlined in the course can be very difficult. Even using a tool like Keyword Elite or Market Samurai, you can easily spend an afternoon sifting through results before you find a usable keyword.
   –
2. It’s a numbers-game.
   If you start with the GSniper system, plan to build at least five sites before drawing any conclusions. Some will work, some won’t and you can’t always tell beforehand whether a site will stick or not. Google moves in mysterious ways, after all.
   If you stick to the system and build five sites according to it, you will definitely have at least one or two winners in there. And for the sites that don’t quite make it to page one, it’s worth considering biting the bullet and building some good old-fashioned backlinks to them anyway.

–

Ratings

Fluff-o-Meter

There are some fluffy bits and pieces in Google Sniper. Apart from the completely useless introduction manual (clearly just padding to make the feature list a bit longer) and the almost non-existent advice about selecting products to promote, the course is very action-oriented, though. The system is laid out quite well and the process maps are a very good addition.

A solid system surrounded by a bit of fluff.

–

Spam-Factor

Quite bearable with around one or two e-mails a week. The mails are mostly sales-pitches/product promotions, so it’s not really an information newsletter that you get signed up for. But, as long as the volume isn’t too high, I personally don’t mind.

Sales-pitches at a non-annoying frequency.

–

Scam Scale

Two instant “one-time-only” upsells that seem to devalue the purchase just made and a thin, paid monthly membership that you are signed up for without any real choice and have to opt out of if you aren’t interested certainly get the scam-bells ringing. That, plus the advertisement and promotions in the member section.
On the other hand, the product-pushing is the only scammy aspect of Google Sniper. The system itself delivers on it’s promise and that counts for a lot, on the Scam Scale. Overall, I rate GSniper a 3 out of 5 scams.

Product-pushing par excellence, but otherwise solid.

–

Overall Rating

I give Google Sniper an overall rating of 3 out of five. That might seem a bit harsh for such a comprehensive system, especially since I’ve emphasized that it does, in fact, work.
What keeps this product from getting a higher rating is simply that it’s unpolished here and there. It could have been a lot better and more newbie-friendly if some blunders in regards to keyword research and product selection would have been avoided. I also feel that the content and delivery of the videos could be quite a bit better.

That doesn’t mean that I don’t recommend this system. 3/5 is a pretty good score, after all and there is a lot you can get out of GSniper if you really follow through with it.

This is for you if:

• You are looking to build several, smaller sites (not one authority site)
• You are relatively new to affiliate marketing and need a system to start out with
• You already have some idea (or other sources of information) about keyword research and product selection, so that the weaknesses in the system don’t become huge stumbling blocks for you.
• You hate building backlinks

This is not for you if:

• You are a seasoned marketer and are already proficient at creating and promoting mini-sites
• You are mainly interested in building Adsense or Amazon sites (GSniper’s focus is squarely on ClickBank products)
• You are not willing to put in the time for keyword research

Click on the banner below to see the official Google Sniper product page.

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• If you want more money - Make a new Google Sniper site Then move on to the next Google Sniper site And the next and the next Google Sniper is that EASY   Want to try it? Check it out here - Google Sniper website Here is a quick rundown of what this new co

Just today, I stumbled upon a small ebook/report by Brad Callen (the guy who made SEO Elite, Keyword Elite 2, the Article Submitter and lots of other Internet marketing goodies). This is a free, 36 page report that basically lists three quick and easy money-making tips.

Now, I know what you’re thinking: “Really? Some free and easy ways to make cash? What else is new?”

I know that this kind of thing is a dime a dozen (if that) and free “secret” reports are being flogged left and right. This case was a little different though, for two reasons:

1. Someone recommended it to me (someone I trust).

and

2. I’ve general had very good experiences with Brad Callen products. So I didn’t dismiss this off-hand.

–

To make a long story short: I downloaded the Keyword Minute, read it and was (slightly) amazed.

Yes, Callen’s software Keyword Elite 2 is pitched in the report. But there’s still really good value in there, even if you ignore the KE2 stuff. The three ideas are as simple as they are effective and somehow, they manage to be novel.

I should have gotten this report a long time ago, but somehow, I missed it. The way to get the report is to go to the KE2 sales page and wait for a few seconds. An opt-in box will pop onto the screen. Fill that out and you’ll get the Keyword Minute mailed to you.

It costs nothing and it’s good. Go for it and apply what you learn. Click here to get the Keyword Minute.

For my first product review, I chose Confessions of a Lazy Super Affiliate by Chris Rempel. In this article, you will find my in-depth analysis of this ebook and learn everything you need to know to decide whether it’s worth trying for you or not. Read on for all the details.

First of all, let me address the question “why this?”: Confessions of a Lazy Super Affiliate or “Lazy Affiliate” as I’m going to refer to it as, is not the newest or hottest or most hyped get-rich-quick program out there. I will be going after the “classics” and the super-popular products for the RQR reviews, but I always want to feature smaller, less known products as well. Lazy Affiliate caught my attention because it looked particularly reasonable. It’s reasonably priced and the sales page is pleasantly un-hypey. I like that, so I decided to give it a shot.

Overview

This ebook is split up into six chapters, each building on the previous one. It’s mostly content, with just a little bit of introduction in the beginning and a short motivational “get-your-ass-in-gear” rant at the end. So, right off the bat I can tell you that you’re getting mostly content (and that’s a good thing).

What’s it About?

All the methods described in Lazy Affiliate are aimed at generating organic traffic. Mostly, this is free, but some paid services are recommended along the line so it would be wrong to say it’s all about “free” traffic. The ebook covers a very wide range of subjects, starting out with how to pick products and keywords and ending with how to build your affiliate marketing sites into a huge Internet marketing empire.

The subjects covered are:

• Product selection
• Keyword research
• Setting up affiliate sites
• Testing your conversion rates, effectiveness of campaigns etc.
• A little bit of sales-copy how-to
• List building / e-mail marketing
• Several different techniques for link-building and traffic generation, including potentially “viral” methods for rapidly spreading your links and gaining visitors. This is the part that gets the most emphasis.
• Some SEO basics
• Some product creation and promotion (i.e. creating and selling your own product)
• Techniques for getting more out of campaigns that are already working
• The big picture of building a “marketing empire” to dominate a niche
• Plus some assorted do’s and dont’s here and there

As you can see, a very wide range of topics are covered in the Lazy Affiliate ebook. Now, if you look at the list of topics and then look at the number of pages this book has (see table above), you’ll see a bit of a problem right away. Covering a dozen subjects in the span of roughly sixty pages means that either the author is excellent at absolutely nailing the essentials for each topic or that some topics are not discussed in much depth. Unfortunately, in this case, it’s the latter.

What struck me as strange is that, several times in the book, I came across sentences that went something like this:

There’s a lot that I couldn’t cover here…

I just wanted to briefly touch on the two types of strategies that are most-effective…

[This topic] is something I can’t really comprehensively cover in a few pages – or even a reasonably sized book.

Wait a minute! Why can’t you cover that other stuff? What’s holding you back from going into more depth, here? Is you ebook running out of pages? Often, while reading through the manual, it just felt like some very interesting subjects were brushed over much too quickly and the reason why they weren’t elaborated was never clear to me.

I personally liked the first few chapters, where Chris Rempel explains his method of finding products and customers, the most interesting. There is definitely some very good advice to be found on those pages. I had the impression that the information-density thinned out the further the book progressed. By the end, some very complex themes are just briefly touched upon.

There’s another bit of good news/bad news that I want to mention: Throughout the ebook, a hypothetical campaign for selling registry cleaner software (check Clickbank for numerous examples of these) is used as an example. On the upside, it is very helpful to have such a tangible example. It’s much easier to imagine how each method can be applied this way.
On the downside, I found that the book leans too heavily on this example. Many of the methods described seem to be especially suitable for a registry cleaner or error-fixing type software and it’s not always clear how these methods could be translated for other, non-software related markets. It would have been great if some examples for completely different products would have been given as well.

Sales, Sales, Sales…

When you buy the Lazy Affiliate, you will be sold to. First of all, there’s an immediate upsell, offering two different products (one “bonus package” with more ebooks and website templates for $67 and a personal consultation offer for $197). I’ve explained here why I’m not a big fan of this kind of thing, though I have to say that I think the consultation offer is a “valid” one. You don’t expect that kind of thing to be included in the ebook and it is a real upgrade to the initial offer. The page these two offers are presented on uses a fake time constraint: The customer is told that this is a “one time only” offer. It isn’t, of course. You can navigate to that page anytime you want to.

The ebook itself contains ten different affiliate offers (i.e. products that Chris Rempel “recommends” and when you buy them through the links in the ebook, he’ll get a commission). There’s nothing fundamentally wrong with such offers and I found most of them to be relevant – no unrelated affiliate links were crammed in. Ten offers on sixty pages is a bit much, though. You can also see why, as a general rule, I don’t buy recommended, paid software and services that I encounter in the products I test. If I decided to implement each one of the recommended tools in the book, it would set me back by around $500 including some recurring costs from subscription deals.

Having said that, the selling done in the book is never pushy or annoying. There’s none of that “you must act on this right now, otherwise you will fail miserably for the rest of your life!!!” that I encounter all too often in online sales-pitches.

Ratings

Let’s take a look at the ratings in detail.

Fluff-o-Meter

The Fluff-o-Meter is right in the middle between fluffy and to the point. On the one hand, there is very little padding in the text. There aren’t many repetitions of the same statements, and almost all of the text is about delivering information. On the other hand, however, the information provided is mostly very vague. I missed any kind of real, step-by-step instructions in this book. Most of the advice takes the form of “do this, then do that”. I would have liked to see something along the lines of “here’s how to do this: step 1 …”.

To name an extreme example, at one point the author states that you should “learn the ins and outs of programming” and hire a programmer to build an application for you. He does this in one paragraph. No word on how I might go about this.
Sure, I know it’s possible to take a piece of advice like that, hit up Google, check out some forums, find out what I need to know about app programming, find out what the best sources for hiring programmers are and how to set up a project like this and then get on with it. But I’m not paying 30 bucks for an ebook to read up on “tips”. I want the information already assembled and actionable.

As a final example, at one point in the ebook you are told that you shouldn’t use WordPress for your affiliate sites. No alternatives are offered, it’s simply implied that you should build the websites yourself. It’s also not explained why WordPress should be avoided, what CMS one should use instead, or where to find more information.

TL;DR:
It’s all information but the information is vague.

Spam-Factor

My inbox has remained fairly unharmed after signing up for Lazy Affiliate. Right after the purchase, you get one motivational mail that I really liked and that seemed very sincere. I only got two further e-mails since. Once of them contained a link to a helpful video plus a sales-pitch and the other one was just a sales-pitch. Not too bad, so far.
I will update this section and the rating (if necessary) in a few weeks time.

TL;DR:
Inbox spared, only one sales-pitch recieved.

Scam-Scale

There isn’t much scammyness to this product. As mentioned above, there are instant upsells and quite a collection of affiliate links in the ebook. The sales-page also over-promises regarding the “hands-off” factor. The customer is given the impression that the system is very easy to implement and that it should have some automatic quality to it. Ultimately, the “hands-off” part only applies once you’ve built your marketing empire and can afford to outsource most of the work.

That’s really the extent of the scammyness here and compared to many of the products out there, it’s pretty tame. So I give it a two out of five on the Scam-Scale.

TL;DR:
Instant upsell and some overpromise, but that’s it.

Overall Rating

Overall, I rate this product a 2.5 out of 5. Quite simply, what I’m seeing in this product is a balance of strong and weak points. Or, to put that differently, Lazy Affiliate doesn’t do anything wrong, but it fails to do what it does “right enough”. I actually think that there is a certain type of market and a certain audience that this ebook is perfect for, but this is not clear when you buy it. The sales-page doesn’t target a specific sub-niche of Internet marketers, so many will probably make a purchase that isn’t suited for them, with the Lazy Affiliate.

This is for you if:

• You already have some experience with affiliate marketing
• You can set up websites and know some basic programming (html)
• (Optional) You are promoting or would like to promote software
• You want a general guide to help you get more out of your existing campaigns and take them a step further

This is not for you if:

• You are completely new to online marketing
• You are looking for very precise, step-by-step instructions
• You’ve never built a website before

Conclusion

As you can probably tell, i wasn’t especially taken with Lazy Affiliate. It does offer some really strong advice on picking profitable products and finding good keywords and there are a lot of very, very useful nuggets of information here and there. In fact, one of the main methods described for driving traffic really is very original and I’ve never encountered this method anywhere else. So, there’s potentially some really good stuff in this product. I simply would have wanted to see more concrete, easy-to-follow instructions on how to implement these methods.
I think this book could have been much better and more useful if Rempel had written 60 pages just on market-research, customer-profiling and his one unique strategy for building traffic and backlinks and really gotten into it. The way it is, the book describes the possible path from your first little affiliate offer to a huge money-making empire in far too broad strokes.

This book can be a useful general guideline for anyone who already has some experience with Internet marketing under their belts. A beginner looking for some step-by-step guidance will not find it here.

Finally, let me state that I believe Chris Rempel actually had good intentions with this product. I think he really does want to help people make money online. He just didn’t quite nail it with Lazy Affiliate. Since I found many of the ideas in the book quite promising, I’ll be on the lookout for more Rempel products and consider reviewing a different one in the near future.

If you are interested in purchasing Confessions of a Lazy Super Affiliate, follow this link.

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